Operating metrics · June 4, 2026

Where the numbers stand.

Live operating metrics (left) — what the OS has gathered. Pre-launch targets (below) — what we have to hit by Drop #1. 179 days to launch.

Live system metrics

Days to Drop #1
179
Competitor products
12,497
across 5 brands
News articles
1,367
100% AI-tagged · 335 high relevance
Social signals
294
Reddit posts indexed
AI briefs generated
11
3 competitor · 8 external
Spec recommendations
19
Sonnet-generated product concepts
Tasks open
24
7 overdue · 6 done
Factories in pipeline
8
0 engaged
AI spend (total)
$4.62
$1.99 last 7d · 613 runs

Pre-launch targets

These are the thresholds we need to cross before Nov 30, 2026. Targets are grounded in the Master Plan benchmarks (pre-order conversion, CAC, audience build math) — not aspirational round numbers.

Audience

MetricCurrentTargetProgressGap
Email list size
Per pre-order benchmark research: 2-5% of list converts on launch. 2K list ‚Üí 40-100 pre-orders.
0 subscribers2,000 subscribers
0%
2,000
Instagram followers
Founder-led IG is the single biggest CAC reducer. 3K is the threshold where organic carries reach.
0 followers3,000 followers
0%
3,000
TikTok followers
Secondary to IG but compounds fast if even one post hits.
0 followers1,500 followers
0%
1,500

Launch

MetricCurrentTargetProgressGap
Pre-orders confirmed
Drop #1 production minimum. 150 units across 2-3 SKUs.
0 units150 units
0%
150
Press mentions
Hypebeast, Highsnobiety, Cool Hunting, plus 2 micro-publications. Targeted, not broad.
0 mentions5 mentions
0%
5

Sourcing & supply chain

MetricCurrentTargetProgressGap
Factories with quotes
Compare 5 quotes to pick 2 finalists. Below 5 = under-negotiating leverage.
0 factories5 factories
0%
5
Factories shortlisted
Two finalists for sample round before commit.
0 factories2 factories
0%
2
Reference garments owned
Lady White Co, Cole Buxton, Asket, plus one more — physical taste anchor.
0 garments4 garments
0%
4
Samples received
2-3 per factory √ó 2 factories = full evaluation.
0 samples6 samples
0%
6

AI spend breakdown (last 20 runs)

Run typeRunsCost
classify_competitor11$0.05
classify_news7$0.02
external_brief1$0.01
memory_extraction1$0.01