Spec synthesizer · grounded product strategy

What should we make next?

The synthesizer reads your competitor data, fashion news, Reddit signals, and IN/TL's brand identity, then proposes three ranked product concepts with tech-pack drafts. Sonnet model. Every recommendation cites the data it's grounded in.

Freshest read by horizon

Auto-regenerated daily after the morning intel brief. ~$0.09 per horizon-run.
Drop #1 — Nov 2026

Founder requested 220gsm at $85 max; we're recommending 220gsm at $85 — anchored to the real costed tee structure ($24.25 landed, 71.5% gross margin). Three concepts execute the brief while honoring brand identity: a 220…

Spec #19 · Jun 2, 2026 · 3 concepts

New synthesis

Sonnet · typically 30–60s · ~$0.04 per synthesis

Synthesis history

#Brief / top recommendationHorizonConceptsCostStatusWhen
19
IN/TL/1 — Boxy Tee, Bone
220gsm boxy tee
Drop #1 — Nov 20263$0.09draftJun 2, 2026
18
IN/TL/1 — Boxy Heavyweight Tee, Bone
220gsm boxy tee
Drop #1 — Nov 20263$0.08draftJun 2, 2026
17
IN/TL/1 — Boxy Heavyweight Tee, Undyed White
220gsm boxy tee
Drop #1 — Nov 20263$0.09draftJun 2, 2026
16
IN/TL/1 — Boxy Tee, Chalk
220gsm boxy tee
Drop #1 — Nov 20263$0.08draftJun 2, 2026
15
IN/TL/1 — Boxy Tee, Bone
220gsm boxy tee
Drop #1 — Nov 20263$0.08draftJun 2, 2026
14
IN/TL/1 — Boxy Tee, Bone
220gsm boxy tee
Drop #1 — Nov 20263$0.09draftJun 2, 2026
13
IN/TL/1 — Boxy Tee, 220gsm, Bone
220gsm boxy tee
Drop #1 — Nov 20263$0.08draftJun 2, 2026
12
IN/TL/1 — Boxy Tee, Washed Bone
220gsm boxy tee
Drop #1 — Nov 20263$0.09draftJun 2, 2026
11
IN/TL/1 — Boxy Tee, Chalk
220gsm boxy tee
Drop #1 — Nov 20263$0.09draftJun 2, 2026
10
IN/TL/1 — Tapered French Terry Sweatpant, Bone
330gsm sweatpants 220gsm boxy tee
Drop #1 — Nov 20263$0.10draftJun 2, 2026
9
IN/TL/1 — Tapered French Terry Sweatpant, Washed Black
330gsm sweatpants 220gsm boxy tee
Drop #1 — Nov 20263$0.09draftJun 2, 2026
8
IN/TL/1 — Tapered French Terry Sweatpant, Washed Blackauto
Daily auto-synthesis. Read the last 7 days of fresh competitor signals, fashion news, and Reddit con…
Drop #1 — Nov 20263$0.10draftJun 1, 2026
7
IN/TL/1 — Tapered French Terry Sweatpant, Slateauto
Daily auto-synthesis. Read the last 7 days of fresh competitor signals, fashion news, and Reddit con…
Drop #1 — Nov 20263$0.09draftMay 28, 2026
6
IN/TL/1 — Tapered French Terry Sweatpant, Washed Slateauto
Daily auto-synthesis. Read the last 7 days of fresh competitor signals, fashion news, and Reddit con…
Drop #1 — Nov 20263$0.09draftMay 25, 2026
5
IN/TL/1 — Tapered French Terry Sweatpant, Boneauto
Daily auto-synthesis. Read the last 7 days of fresh competitor signals, fashion news, and Reddit con…
Drop #1 — Nov 20263$0.09draftMay 21, 2026
4
IN/TL/1 — Boxy Heavyweight Tee, Boneauto
Daily auto-synthesis. Read the last 7 days of fresh competitor signals, fashion news, and Reddit con…
Drop #1 — Nov 20263$0.09draftMay 20, 2026
3
IN/TL/1 — Boxed Heavyweight Tee, Boneauto
Daily auto-synthesis. Read the last 7 days of fresh competitor signals, fashion news, and Reddit con…
Drop #1 — Nov 20263$0.09draftMay 20, 2026
2
IN/TL/1 — Boxy Heavyweight Tee, Washed Boneauto
Daily auto-synthesis. Read the last 7 days of fresh competitor signals, fashion news, and Reddit con…
Drop #1 — Nov 20263$0.09draftMay 20, 2026
1
IN/TL/1 — Boxed Heavyweight Tee, Bone + Washed Slate
We want to launch Drop #1 in November 2026 with the silhouette and material story that gives us the …
Drop #1 — Nov 20263$0.09draftMay 19, 2026