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IN/TLTECH PACK · v0.1
Generated 2026-06-04 · Spec Synthesis #10 · Concept #3
IN/TL/3 — Boxy Tee, Slate (Colorway Extension)
220gsm GOTS organic cotton boxy tee in Slate — second colorway of IN/TL/2 to extend Drop #1 without additional design or tooling cost.
Categorytee
Target retail$95
Fabric weight220 gsm
Estimated landed cost$23
Estimated margin75.8%
Confidence65%
Material & construction
| Fabric | GOTS-certified organic cotton, single jersey, 220gsm, garment-dyed after sew, pre-shrunk — same fabric program as IN/TL/2, second dye bath color |
|---|---|
| Silhouette | identical to IN/TL/2: boxy heavyweight crew, drop shoulder 1.75", body length 27" at size M, straight hem with single-needle finish |
| Construction | identical to IN/TL/2 — drop shoulder set-in sleeve, double-stitched hem, taped neck binding, side seam construction |
| Trims | satin woven neck label identical to IN/TL/2 format; embossed leather flag at left hem seam; dye-lot batch number printed on open-ledger insert card |
| Finishing | garment-dyed after sew in Slate dye bath, pre-shrunk single wash, dye-lot variance documented per batch — same open-ledger label language as IN/TL/2 with batch-specific color reference |
Colorway
Slate (#6B7280)Washed Olive (#7A7D5E)
Points of measure (size M)
Specs as recommended. Grade S/L/XL using standard rules (2" chest/hem jumps for tee, 1.5" waist/hip for sweatpant). Tolerance ±¼" on critical dimensions.
| Point | Size M |
|---|---|
| hem width | 22.5" |
| shoulder drop | 1.75" |
| body length hps | 27" |
| neck rib height | 0.875" |
| chest pit to pit | 23" |
| sleeve length sho | 9" |
Recommended factory profile
| Region | Portugal |
|---|---|
| Required certifications | GOTS, OEKO-TEX 100 |
| Rationale | Same factory program as IN/TL/2 (Somelos or Coelima). Second colorway adds one dye bath to existing program — no additional tooling, pattern, or sample cost. MOQ 100 units per color required; must be evaluated against total capital budget before committing both IN/TL/2 and IN/TL/3 colors simultaneously. |
Demand evidence
- socialr/streetwear 'pop of pink' post (865 upvotes, highest in 14-day Reddit dataset) signals active color experimentation in the core audience — a second non-neutral colorway at launch captures color-driven buyers without a new silhouette SKU
- competitorColorful Standard's 40 tee sellouts in 30 days are concentrated in their multi-colorway model — their sellout pattern validates that color depth, not silhouette variation, drives repeat purchases in the premium basics segment (strategic memory [11])
- marketZero price drift on the tee category with 436 new drops signals consumers are selecting on differentiation signals (color, story, construction) rather than price — a second colorway at identical $95 price point adds optionality at near-zero incremental tooling cost
- socialr/malefashionadvice 'olive fatigue/work pants' thread (180 upvotes) shows strong affinity for muted earth tones (olive, slate) in the 25–40 male audience — Slate colorway directly addresses this palette preference
- brand_fitSlate colorway shares palette with IN/TL/1 sweatpant Slate option — outfit pairing across SKUs reduces customer acquisition friction and increases average basket size on a two-SKU Drop #1
Risk flags
Capital constraint ($5k–$15k total) means committing to three SKUs (IN/TL/1 Bone sweatpant + IN/TL/2 Off-White tee + IN/TL/3 Slate tee) at 100 units each may exhaust capital before landed cost, duties, and shipping are accounted for — run full landed-cost model before committing IN/TL/3
Two tee colorways at launch risks diluting scarcity signal — if capital is tight, defer IN/TL/3 to Drop #2 restock and let IN/TL/2 sell through first to validate demand before committing second color
Same 220gsm weight risk as IN/TL/2 applies — Slate colorway does not resolve the brand identity tension at below-target weight
Garment-dye color consistency between IN/TL/2 (Off-White) and IN/TL/3 (Slate) must be spec'd in same dye program to ensure label language about batch variance is consistent across both SKUs
Why this for IN/TL
Colorful Standard's 40 tee sellouts in 30 days validate multi-colorway depth as a conversion driver in the premium basics segment. Slate shares palette with IN/TL/1 sweatpant, enabling outfit pairing. However, capital constraint makes this a contingency SKU — only commit if total landed cost across all three SKUs fits within $15k ceiling after duties and freight.
Acceptance criteria (sample review)
- Hand-feel matches reference garment within ±10% weight tolerance.
- Color matches Pantone TCX / lab dip approved before bulk.
- All points of measure within ±¼" on size M; grade rules pass for S, L, XL.
- GOTS + OEKO-TEX certificates received and verified before bulk PO.
- Sample washed 5x at home temperature — no shrinkage beyond 3%, no pilling.
- Stitch density ≥ 10 SPI on critical seams; coverstitch on hem.