IN/TL/2 — Boxy Tee, Washed Black

220gsm boxy tee in Washed Black — the high-conversion colorway that fills the Cole Buxton gap at $85 with full open-ledger credentials.

Categorytee

Target retail$85

Fabric weight220 gsm

Estimated landed cost$25

Estimated margin70.6%

Confidence68%

Material & construction

Fabric	GOTS-certified organic cotton, 220gsm single jersey, garment-dyed after sew
Silhouette	boxy heavyweight crew, drop shoulder 1.75", body length 27" at size M — identical block to IN/TL/1 for manufacturing efficiency
Construction	Identical block to IN/TL/1 — drop shoulder set-in, double-stitched hem 0.375", single-stitched sleeve hem, taped neck binding 1", side seams
Trims	woven neck label (4-line: mill name / GOTS cert number / worker wage tier / GPS coordinates) — shared spec with IN/TL/1; embossed leather flag at left hem
Finishing	garment-dyed after sew in reactive black, pre-shrunk, single wash; crocking Grade 4 dry / Grade 3 wet minimum QC gate; dye-lot variance documented per batch on open-ledger product page

Colorway

Washed Black (#2B2B2B)Faded Charcoal (#4A4A4A)

Points of measure (size M)

Specs as recommended. Grade S/L/XL using standard rules (2" chest/hem jumps for tee, 1.5" waist/hip for sweatpant). Tolerance ±¼" on critical dimensions.

Point	Size M
shoulder drop	1.75"
body length hps	27"
neck rib height	0.875"
chest pit to pit	22.5"
sleeve length sho	8.75"

Recommended factory profile

Region	Portugal
Required certifications	GOTS, OEKO-TEX 100
Rationale	Same mill as IN/TL/1 — shared pattern, staggered dye runs; black garment-dye program adds $1–2 landed cost vs Bone due to dye chemistry; GOTS certified

Demand evidence

competitorCole Buxton's 15-drop blitz is 73% priced $55–$75 — black and neutral basics dominate their volume; IN/TL's $85 Washed Black with Portugal sourcing occupies premium tier directly above Cole Buxton's budget ceiling
competitorColorful Standard's 40 tee sellouts in 30d skew toward neutrals and staple colors per their public drop cadence — black is their highest-velocity colorway
socialr/streetwear minimalist tee aesthetic posted 436 drops in 30d; neutral colorways dominate WDYWT posts (865 upvotes on pink post validates color signal, but black/bone remain conversion anchors in the demographic)
brand_fitSharing the IN/TL/1 block reduces sampling cost and MOQ risk — two colorways from one pattern across 100-unit MOQ each stays within $5k–$15k capital constraint

Risk flags

Black garment-dye on 220gsm single jersey is prone to crocking (color transfer) — spec must include crocking test minimum Grade 4 dry / Grade 3 wet before production sign-off

Running two colorways of the same tee in Drop #1 splits inventory risk but also splits scarcity signal — if one sells out and one doesn't, the straggler undercuts the open-ledger story

Same 220gsm weight risk as IN/TL/1 — below brand identity floor, opens comparison to commodity tier

Cole Buxton already owns black heavyweight tee mindshare in this demographic; IN/TL needs the open-ledger label and Portugal origin story to be front-and-center in all content to differentiate

Why this for IN/TL

Cole Buxton's budget-basics blitz leaves a $75–$100 black tee gap with genuine supply-chain credibility. Sharing the IN/TL/1 block keeps Drop #1 capital within the $5k–$15k constraint. Washed Black is the highest-velocity colorway in the minimalist basics segment (436 drops/30d validates category; Colorful Standard's 40 sellouts validate conversion).

Acceptance criteria (sample review)

Hand-feel matches reference garment within ±10% weight tolerance.
Color matches Pantone TCX / lab dip approved before bulk.
All points of measure within ±¼" on size M; grade rules pass for S, L, XL.
GOTS + OEKO-TEX certificates received and verified before bulk PO.
Sample washed 5x at home temperature — no shrinkage beyond 3%, no pilling.
Stitch density ≥ 10 SPI on critical seams; coverstitch on hem.