IN/TL/1 — Tapered French Terry Sweatpant, Bone
400gsm GOTS organic cotton French terry tapered sweatpant — the highest-conversion SKU in the category, priced at $135.
Material & construction
| Fabric | GOTS-certified organic cotton French terry, 400gsm, pre-shrunk, garment-dyed post-sew for color depth and shrink control |
|---|---|
| Silhouette | mid-rise tapered straight, elasticated waistband with internal flat drawcord, single back welt pocket, ribbed ankle cuff, no side seam pockets to maintain clean face |
| Construction | flatlock seam on inseam and outseam, clean-finish waistband with 1.5" covered elastic + internal flat drawcord, ribbed 2x2 ankle cuff 3.5" tall, single back welt pocket 5.5"W x 5.5"H, bar-tack at pocket corners |
| Trims | satin woven neck label inside waistband with factory name + worker wage disclosed, embossed leather flag at left hip seam, flat woven drawcord in matching colorway |
| Finishing | garment-dyed after sew, single enzyme wash for hand softness, pre-shrunk to <3% residual shrinkage |
Colorway
Points of measure (size M)
Specs as recommended. Grade S/L/XL using standard rules (2" chest/hem jumps for tee, 1.5" waist/hip for sweatpant). Tolerance ±¼" on critical dimensions.
| Point | Size M |
|---|---|
| inseam | 29" |
| back rise | 14.5" |
| front rise | 11" |
| waist relaxed | 13.5" (27" stretched) |
| hip at 7in below waist | 22" |
| ankle opening before cuff | 7.5" |
| knee at 14in below crotch | 9.5" |
| thigh at 1in below crotch | 12.5" |
Recommended factory profile
| Region | Portugal |
|---|---|
| Required certifications | GOTS, OEKO-TEX 100 |
| Rationale | Coelima is a confirmed Asket supplier for heavyweight French terry; MOQ 100–300 achievable; lead time 8–12wk; GOTS and OEKO-TEX certified; IN/TL can physically visit for transparency documentation |
Demand evidence
- competitorTentree sweatpants: 113 sellouts in 30 days — highest absolute sellout count in the entire dataset, 3.6x the tee sellout rate
- competitorCole Buxton tested sweatpants at $161–$195, validating luxury-basics buyer willingness to pay above market average of $120.80; IN/TL's $135 is a defensible underbid vs. CB premium
- socialr/femalefashionadvice 'replace Everlane' thread at 1,247 upvotes — Everlane's core product was the $98–$128 French terry sweatpant; active replacement search maps directly to this SKU
- brand_fit400gsm French terry, GOTS, Portugal-made aligns exactly with IN/TL material and manufacturing identity; Coelima (Asket supplier) produces this construction
Risk flags
Why this for IN/TL
Sweatpants posted 113 sellouts in 30 days — the single highest conversion number in the live dataset. At $135, IN/TL sits $26–$60 below Cole Buxton's tested premium tier, making the price defensible on craft alone. The Everlane vacuum specifically targets former buyers of French terry bottoms in this exact price range. This SKU anchors Drop #1 AOV and gives the open-ledger transparency narrative its most functional proof point: a $135 pant with a published $40 landed cost, named factory, and disclosed worker wage is structurally different from anything Shein-owned Everlane can credibly claim.
Acceptance criteria (sample review)
- Hand-feel matches reference garment within ±10% weight tolerance.
- Color matches Pantone TCX / lab dip approved before bulk.
- All points of measure within ±¼" on size M; grade rules pass for S, L, XL.
- GOTS + OEKO-TEX certificates received and verified before bulk PO.
- Sample washed 5x at home temperature — no shrinkage beyond 3%, no pilling.
- Stitch density ≥ 10 SPI on critical seams; coverstitch on hem.